Hire A Strategic Marketer That Delivers Results
Are you looking for a marketing professional who drives real revenue growth, not just clicks and impressions?
I’m Mike Daly — a marketing and communications leader with over 20 years of experience transforming complex business goals into clear, data-driven marketing strategies. From Fortune 500 enterprises to fast-growing startups, I’ve delivered content ecosystems and demand-gen programs that consistently exceed KPIs, boost lead generation, and elevate brand visibility.
Let’s work together to move your marketing from noise to traction.
About Me
With deep expertise in content strategy, campaign execution, and performance analytics, I help brands break through the clutter and speak directly to their audience. I specialize in:
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Multi-channel content development
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Lead generation and nurturing
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ABM and digital campaign strategy
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SEO optimization and CMS management
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High-conversion sales enablement tools
Throughout my career, I’ve helped clients and employers generate millions in revenue by aligning marketing efforts with business objectives and using data to drive every decision.
I’m currently open to full-time opportunities and freelance consulting roles in digital marketing, content strategy, and B2B communications.
Marketing That Moves the Needle
$11 Million
in mid-market sales supported through strategic content at Spectrum Business.
$9 Million
in edge networking hardware sales supported by strategic content.
$1 Million
saved in customer contact costs in the first year by creating content for one of the first e-care help sites.
1000% increase
in website traffic and 40% lift in conversions for freelance eCommerce, healthcare and legal clients.
121%
of forecasted SQLs achieved through lead-gen content campaigns.
$16 Million
Managed advertising agencies and print production and controlled costs with oversight responsibilities of an annual collateral budget of $16M.
$14 Million
contract awarded with the help of a best-in-final executive sales presentation.
My Professional Journey
Marketing Content Manager
Developed and executed content marketing strategies, analyzed market trends, and enhanced brand visibility through engaging content initiatives.
Marketing Director
Led the development of the company’s brand messaging and content strategy, enhancing client trust and recognition, while generating $500k in new revenue.
Consultant - Digital Marketing, eCommerce and Brand Management
Devised digital marketing initiatives, including eCommerce marketing strategy, SEO, SEM, and social media content for high-profile medical, legal and local business clients.
Sr. Marketing
Communications Manager
Initiated content strategies for marketing and social media programs to increase sales revenue for Intrado’s SaaS solutions. Directed advertising agencies and ensured timely delivery of quality marketing materials.
Product Marketing Manager
Drove strategy and execution of marketing and social media initiatives to boost lead generation for Motorola’s SaaS applications. Created and streamlined a comprehensive social media marketing plan and oversaw advertising and print production.
Marketing Communications Manager
Oversaw the creation and execution of marketing, advertising, and social media campaigns for diverse business segments. Shepherded an annual $16 million marketing content budget to deliver marketing content on time and within budget. Produced customizable online marketing tools and themes for quarterly sales incentives.
Communications Manager
Established and managed the customer care communications department responsible for delivering precise product and procedure information across 14 contact centers across the U.S. and Canada. Managed a team that published and maintained the integrity of shared product information for customers care representatives.
Marketing services that drive results
I offer a full range of marketing services designed to help your brand grow, connect and convert. From content marketing and copywriting to complete marketing strategies, I build campaigns that make an impact. I handle everything—brand management, digital marketing, social media, graphic design and website design—so your business shows up strong across every channel. Whether you need a full rebrand or just sharper messaging,
I’ve got the tools and the talent to make it happen.
Content Marketing
Engaging, targeted content that attracts, educates, and converts your audience.
Digital Marketing
Online campaigns that drive traffic, generate leads, and boost visibility.
Website Design
Custom, user-focused sites that look great and perform
even better.
Marketing Strategy
Clear, data-driven plans that align your goals with measurable results.
Graphic Design
Visuals that capture attention and communicate your brand with clarity.
Brand Management
Consistent, strategic branding that builds trust and sets
you apart.
Social Media Marketing
Strategic content and engagement that grow your audience and brand presence.
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Copywriting
Sharp, persuasive words that capture attention and
drive action.
Education
Bachelor of Science, Marketing
Minor in Graphic Communications
Minnesota State University, Mankato
1990 - 1994
I am a proud graduate of Minnesota State University, Mankato — a nationally recognized institution known for its innovation and commitment to student success. This foundational education blended the strategic principles of marketing with the creativity of visual communication, prepared me to craft compelling brand stories and effective marketing campaigns.